New Years is
here again and its time for that speech about setting new sales goals, new customer
service goals and new personal development goals. But instead of just rehashing last
years list of woulda, coulda,
shoulda how about committing this year to personal behavioral changes that will in
turn promote the professional goals that will keep us in business in a declining economy
and a competitive marketplace?
Behavioral Change #1: Persistence
- Persistence opens strange and exciting doors. If you are wooing a client and
you have weeks of emotional investment and time tied up in your offer and they reject it,
so what? Go back to the drawing board, restructure it and come back for another play. Most
sales are not made until after the sixth no. Be polite, be professional and be
persistent.
Richard Carlson, Ph.D., lecturer and best
selling author of the Dont Sweat the Small Stuff series shares in his
latest book What about the Big Stuff? behavioral changes #2 & #3:
Behavioral Change #2: Stop Worrying
- Many of us worry about some big things that are yet to come or might never
come. We worry about finances, natural disasters, emergencies, terrorism and acts of war,
health, aging, illness, death, and catastrophes, among other things. Some things we have a
capacity to prepare for, at least to a small degree. Other things, of course, are totally
beyond our control. Worry interferes with our quality of life.
Behavioral Change #3: Learn from the Big Stuff
- Learn from the big stuff. Everybody eventually has to deal with big stuff.
Weddings, the birth of children, the death of your parents or friends, a new job, moving,
getting a promotion, or maybe even being fired. It is the big stuff that makes us human,
vulnerable and creates a lasting emotional impact. Some of lifes biggest lessons are
buried deep in the lining of the big stuff. If something big is happening to you, stop,
stand back, reflect on the situation and celebrate the opportunity for personal growth and
development.
Behavioral Change #4: Consolidate
- Clean up your workstation and remove clutter from your life. Get rid of junk
that consumes your office or cube. Toss out magazines, files, mail, papers, dead ink pens,
broken staplers or stacks of paper that are waiting to be recycled. Consolidate your
stuff, your space and your energy for a clean working and selling environment.
Behavioral Change #5: Concentrate
- It is easy to fritter away a morning getting ready to make sales calls,
drinking coffee, visiting about last night, (roommates, parents, spouses, kids and the
holidays). Kick off every morning with sales calls to hot prospects. Just the act of
making calls will get you wound up enough to approach that prospect that has been
simmering on the back burner. The marketplace is ripe with unemployed and qualified
candidates who are willing to take the place of a salesperson with scattered
concentration.
Behavioral Change #6:
Follow Up
- Make your number one question this year Mind if I keep you
posted? When prospects tell you no, we are not interested, dont have the
need, cant use your service, dont care about new business
simply
ask them if you can stay in touch. Keeping a prospect posted is a non-threatening sales
call/ follow up call, to let them know about discounts you are offering, sales you have,
new services released, updates on your company website, statistic reports, information
about competition, and birthday greetings. Get their permission to follow up, and then
stay in touch. When your prospect is ready to buy, you want your name to be the first that
comes to mind.
Behavioral Change #7: Repetition
- They say that practice makes perfect and we know from the sports history hall
of fame that the players who command the biggest salaries are those who are willing to do
the simple basics over, and over, and over, and over, and over. Successful salespeople are
the same. They command the biggest salaries, commissions and accounts by doing a half a
dozen simple things like clockwork. It is not so much that they are smarter than the
others; they have simply mastered the art of repetition. If you hate selling, are
insecure, or have hidden obstacles that keep you from closing a sale, become repetitious
in your selling approach. Passionate repetition takes the fear out of your job so you
dont have to worry and fret every time you pick up the phone.
| Angela Brown © 2004, Brown is the CEO; of
Sales Wellnessä an
international training company for commissioned salespeople. To boost your sales contact
her at Angela@WordsofWellness.com or
704-849-2900. |
|
For a printable version of this article to post on your wall or pass around to your sales team click here.

= Big Stuff Solutions
Richard Carlson, Ph.D., lecturer and best selling author of the Dont Sweat the
Small Stuff series shares in his latest book What about the Big Stuff? a
range of big stuff scenarios followed up by a bunch of simple solutions. From emotional,
financial, relationship and family struggles, he weaves a web of possible support from the
relationships we have built with family, friends and faith in a higher power.
His findings are great reminders that can never be outworn.
Help yourself and your family by reading it today.
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